What Is Brand Positioning? A Guide to Framing Your Brand

Brand Positioning brand positioning Brand positioning is, in part, set by your market conditions If you're a challenger brand, you can't claim to be the market leader when another brand holds the brandi Positioning in branding is the space your brand takes up in the mind of consumers compared to competitors Every company holds a unique position

car brand How to Create a Brand Positioning Strategy on a Value-Based Framework · 1 Outline consumer segment and needs · 2 Set Your Brand's Essence